Callicarpa japonica

(Beautyberry, Japanese)


Hardiness Zones:

 5a  5b  6a  6b  7a  7b  8a  8b

Quick Overview:

Callicarpa japonica, commonly called Japanese beautyberry, is a rounded, deciduous shrub with slender, upright-arching branches. It typically grows to 4-6? tall and as wide. As the common name suggests, the best ornamental feature of this shrub is its showy fall display of fruit (beautyberries). Clusters (cymes to 1.5? wide) of small, pink to white flowers bloom in June. Flowers are not particularly showy. Flowers are followed by large clusters of bright, glossy, violet to purple fruits (each 1/6? diameter) which ripen in late summer and put on their best show through October. Fruits may persist beyond the point of leaf drop but not very far into winter. Fruits are attractive to birds. Elliptic to ovate-lanceolate, finely toothed, medium green leaves (to 3-5? long) with acuminate tips are borne along the stems.

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Easily grown in average, medium moisture, well-drained soil in full sun to part shade. Best flowering and fruiting is in full sun. Stems can become leggy in too much shade. Some tolerance for drought. Flowers bloom on new wood. Prune as needed in early spring. Most gardeners prefer to prune stems back to 6? in late winter to early spring each year. Such hard pruning tends to promote shrub compactness and good flowering.Best cross-pollination and resultant fruit production occur when shrubs are planted in groups or massed.

Additional information

Common Name

Beautyberry, Japanese

Botanical Name

Callicarpa japonica


3 gallon

Evergreen or Deciduous


Hardiness Zone

5a, 5b, 6a, 6b, 7a, 7b, 8a, 8b

Growth Rate


Light Requirements

Part-shade, Part-sun, Sun


4 to6 ft.


4 to 6 ft.

Soil Condition


Water Needs


Blooming Period

late spring to early summer

Flower Color

pinks and whites



Foliage Color


Deer Resistant


Berry Color


Fall Color


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